Nowadays, every designer aims to capture the user’s attention by providing meaningful and effective solutions to problems; and the first step to do so is user research. Understanding the behaviour of the users and the environment around them can provide better clarity about the problem as well as the needs of the users. It can help create usable products that provide an integrated, inclusive and overall enjoyable experience. So how can designers conduct user research to understand the problem better and create the best possible solutions?
To know more about this theme, in this episode, we interact with Manjari Dwivedi, Experience Design India Studio Lead at NCR Corporation. With almost a decade of experience, she holds expertise in usability testing, user research, user experience design, user interface design and much more. Let's know more about his journey and experiences in the latest episode of the "Avantika Designeering Series Podcast,” “The Missing Piece: Market Research.” You can connect with Manjari on LinkedIn. Don't forget to subscribe to our show and share your comments on ads@avantika.edu.in
As the market has moved towards an experience e
In a competitive market, every business aims to
User experience design is a constantly evolving
When it comes to problem-solving, the first ste
Every designer aims to craft products or experi
A passion for problem solving can drive designe
A meaningful solution with an effortless user e
Nowadays, every designer aims to capture the us
In an increasingly complex business environment
With a deep understanding of the users, design
The best way to keep up with the changing trend
Human psychology greatly influences human behav
To have an inclusive design mindset, one needs
Design thinking can be used to find innovative
In this day and age, to meet the user's endless
The rise of technology, digital services, and s
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