Emotional design is a way of evoking positive emotions in the users and providing a great user experience. How these emotions take shape, depends on factors like aesthetics, usability, emotional connect, user interaction, etc. User interaction helps in understanding the user diversity and their needs, working on which designers can provide immersive experiences. But how can designers use emotional design to articulate positive emotions among the users and provide immersive experiences?To answer these questions, in this episode, we interact with Lara Mendonça, Head of Product Design at Bumble. With her passion for inclusive and dynamic design, she has been building inclusive and diverse teams and empowering them in designing successful products. She is an expert in design direction and strategy, design operations, mentorship and growth, communication and leadership, and a lot more. Let’s know more about her journey and experiences in the special episode of “Avantika Designeering Series” podcast. You can connect with Lara on Twitter @laraisuncool. Don’t forget to subscribe to our show and share your comments on ads@avantika.edu.in
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