Building a tribe or a community isn't easy and not everyone can pull it off. But Malini has managed to do just that with her 75K strong Facebook group and the "Girl Tribe by Miss Malini" app. Malini has a unique and wonderful energy and voice, she is deeply passionate about her work and the issues she is championing.
Listen in to our incredible conversation with this superstar.
Meet BusinessMAKER, Malini Agarwal a.k.a MissMalini is the Founder & Creative Director of MissMalini Entertainment, a leading media lifestyle brand that creates highly engaging, multi-platform content geared towards India's Internet Generation. She is India's first and most famous Digital Influencer, having pioneered Indian lifestyle blogging with her website MissMalini.com in 2008. Today MissMalini Entertainment content reaches 30 million people a month every across their owned channels, with over 10 million direct social media followers. Her passion and efforts are now spent using her reach and influencer to launch social initiatives that facilitate cultural change. Most prominent of these is her invite-only & Facebook group exclusively for women called ‘Malini’s Girl Tribe’, a supportive community of 67,000 + women, as well as her Positive Masculinity community, a co-ed group for all to discuss the way towards a more socially progressive and world. By creating safe spaces for women, a myriad of topics and modern issues are discussed openly every day. Malini also launched #IgnoreNoMoreOnline, a campaign that empowers not just women, but also men to help them protect themselves against online trolls and abuses all over the internet.
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