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18. The Decoy Effect and it’s relation to Neuroeconomics

In this episode of Zero Down, Aditi and Garima have talked about 'The Decoy Effect In Economics' and have explored it's relation with Neuroeconomics. Throughout the episode, they bring out real-life examples to explain how this strategy affects our day-to-day decision making, without us even realising!

So, get your earphones and delve into the episode to know the ins and outs of this fascinating economic theory.

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